As supply chains become more complex and dynamic, Generative AI (GenAI) is emerging as a game-changer for optimization. This session explores how AI-driven solutions can enhance demand forecasting, inventory management, logistics, and decision automation, leading to greater efficiency, resilience, and cost savings.

Daniel Gebler will discuss real-world applications, from predictive analytics for supply-demand alignment to AI-powered route optimization and supplier risk assessment. Key considerations include scalability, data integration, and ethical AI adoption. The session concludes with an interactive discussion on how organizations can strategically implement GenAI to drive competitive advantage in their supply chain operations.