Roundtable: Driving growth through AI in e-commerce
In today's rapidly evolving digital landscape, artificial intelligence (AI) is revolutionizing the e-commerce industry. This roundtable will explore how AI technologies are driving growth, enhancing customer experiences, and optimizing operations in e-commerce.
As businesses strive to stay competitive, AI has emerged as a critical tool for transforming the way they operate and engage with customers. During this roundtable, let’s delve into the various ways AI is being leveraged to create more efficient, personalized, and innovative e-commerce solutions.
In this roundtable we will discuss topics like:
- How are you utilizing AI to personalize customer experiences in e-commerce, and what are the potential benefits and challenges?
- What role does AI play in channel optimization, are you making use of predictive analytics to tailor your e-commerce strategy?
- How do you ensure ethical use of AI while maintaining customer trust and data privacy?
Participants will have the opportunity to engage in an interactive discussion, share their experiences, and gain valuable insights from peers.
Whether you are an e-commerce professional, a technology enthusiast, or a business leader looking to harness the power of AI, this roundtable promises to provide a comprehensive understanding of the transformative potential of AI in e-commerce.
Bob Marcus
Bob Marcus is a seasoned professional, with a passion for e-commerce, personalization, and data-driven strategies. In his role as Senior Account Director at Adobe, Bob focuses on delivering tailored solutions that address the unique challenges of clients across various industries. His deep understanding of market trends and customer behavior enables him to craft strategies that drive meaningful business outcomes.
Paired with his extensive experience in customer engagement and business development, Bob is in a perfect position to add value to organizations, creating personalized, seamless interactions that enhance customer experiences.